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hrough its research and outreach, the PIE Center continually looks for ways to help farmers and consumers communicate more effectively with each other. Broad principles can be applied across agricultural sectors to assist in communicating effectively about agricultural practices.

Crops

Beyond food, consumers interact with a variety of agricultural crops such as nursery plants. PIE Center research looks at consumer purchasing habits and helps organizations communicate and market effectively with their audiences. Click on the project names below to read short summaries, download final reports, useful graphics and more.

Livestock

Ranchers and producers focus on the welfare and well-being of their animals as well as the lands on which the livestock are raised. PIE Center research helps organizations communicate and market effectively with their members, readers and external audiences. Click on the project names below to read short summaries, download final reports, useful graphics and more.

General agriculture

Beyond food and fiber, farmers produce jobs and boost economies. PIE Center research helps agricultural organizations and producers communicate with the public and market their products more effectively. Click on the project names below to read short summaries, download final reports, useful graphics and more.