352-273-2598 ashleynmcleod@ufl.edu

Joy RumbleJanuary 2013

Want to improve your organization’s connection with the public? This webinar explored messaging in the agricultural and natural resources industries. Participants learned basic strategies and examined how they are used, before engaging in an interactive analysis of messaging strategies used on two sides of a controversial issue. At the end of this session, participants were better able to evaluate message strategies and effectively use them in their communication.

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